It has been over 100 years since brothers Emilio and Olinto Mari struck out on their own to create what ultimately would become the ‘La Bella' story. The duo journeyed from Italy, settled in New York City, and started producing instrument strings in their Manhattan apartment. Over the years, the E & O Mari company would go on to be one of the most highly respected names in strings both in Europe and the United States - and La Bella would eventually become their flagship brand. Today, La Bella Strings are used around the world and every string is manufactured in their factory located in Newburgh, New York. The list of musicians who swear by La Bella strings is long, and it covers performers in the world of jazz, classical, flamenco, rock, funk, and other musical styles. Your guitar or bass strings make all of the difference - with a historic name like La Bella you can play with confidence!