The AT-SB727 retains the classic, lightweight design of the 1980s model, while incorporating modern updates. Features Bluetooth, lithium-ion battery, and a USB-C Charging Cable.
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The Audio-Technica AT-SB727, affectionately known as the Sound Burger, marks the welcome return of a fan favorite after 40 years. Merging the nostalgic aesthetic of its 1980s debut with modern connectivity, this portable turntable allows you to enjoy high-quality vinyl playback wherever you go.
Whether you’re revisiting your classic collection or starting a new one, the Sound Burger offers a unique blend of retro style and contemporary convenience without compromising on audio fidelity.
A Modern Revival of an Icon
The Sound Burger stays true to its roots with a design that mirrors the original 1980s model while integrating upgrades necessary for the modern listener. It is engineered to provide a stable, reliable listening experience in a compact form factor that fits seamlessly into smaller living spaces or social gatherings.
Belt-Drive System: The turntable utilizes a belt-drive system capable of playing both 33-1/3 and 45 RPM records, ensuring high-quality sound reproduction for a wide variety of vinyl formats.
Dynamic Balance System: To ensure stability during playback, the tonearm employs a dynamic balance system that applies stylus pressure via a spring, allowing for consistent tracking even when the unit is moved.
Die-Cast Aluminum Platter: The turntable features a die-cast aluminum alloy platter with a damping design, which helps minimize vibration and resonance for a clearer audio signal.
Listen Without Limits
Designed for portability, the AT-SB727-BK frees you from the constraints of traditional wired setups and stationary power outlets. The integration of a long-lasting battery and universal charging standards makes it an ideal companion for picnics, parties, or moving between rooms in your home.
12-Hour Battery Life: The built-in lithium-ion battery provides up to 12 hours of continuous playback, ensuring your music keeps playing throughout the day without needing to stay plugged in.
USB-C Charging: Modernizing the power interface, the Sound Burger charges via a standard USB-C cable (included), eliminating the need for bulky AC adapters and allowing for easy charging via computers or portable power banks.
Compact Form Factor: Lightweight and slim, the unit is designed to be easily carried with one hand, making it one of the most portable full-function turntables available on the market.
Flexible Connectivity
While the Sound Burger celebrates analog culture, it embraces digital flexibility. It offers dual listening modes that cater to both purists who prefer wired connections and modern users who rely on wireless technology.
Bluetooth 5.2 Connectivity: Easily pair the turntable with your favorite Bluetooth headphones or portable speakers for a cable-free experience that maintains the warmth of vinyl with the convenience of wireless streaming.
Wired Analog Output: For those with traditional stereo systems, the included 3.5 mm male to dual RCA male audio cable allows for a direct, high-quality wired connection to active speakers or amplifiers.
High-Precision DC Motor: Regardless of how you connect, the high-precision DC motor ensures stable rotation and consistent speed accuracy, preserving the pitch and timing of your records.
Ready to Go
The AT-SB727 blends vintage charm with the durability needed for modern life. It bridges the gap between the tactile joy of vinyl and the convenience of wireless audio, arriving with everything you need to start spinning immediately.
Audio Technica AT-SB727-BK Features:
Portable belt-drive turntable with iconic "Sound Burger" design
Plays both 33-1/3 and 45 RPM records
Built-in Bluetooth 5.2 for wireless connection to speakers or headphones
Rechargeable lithium-ion battery offers 12 hours of continuous playback
USB-C charging port for easy power management (cable included)
Dynamic balance tonearm system with spring-applied stylus pressure
High-precision DC motor maintains stable rotation
Die-cast aluminum alloy platter with damping design
Warranty: 1 Year; 2 Years on Headphones & In Ear Monitors; 5 Years on 40 Series, Artist Elite, Broadcast & Production, Midnight Blues Series; Lifetime on ATR & Premium Cable
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