Heritage was founded in 1985 by former Gibson employees who stayed in Kalamazoo once Gibson moved production to Nashville, which tells you everything about their guitars. The same iconic factory, the same tooling, the same American construction methods. Heritage makes archtops, semi-hollows, and solid-body guitars with build consistency that comes from people who have been doing this in the same building for decades. The catalog is smaller than the big American brands but more focused for it.
Earn rewards every time you shop at AMS. You'll collect points on eligible purchases that turn into promotional savings on future gear, with points typically available several days after your order ships. All you need is a free AMS account — no credit card, financing, or payment plan required.
The more you shop, the more you earn. Create a free account and start earning from your very first eligible purchase. Rewards are applied as a discount on future eligible purchases.
Heritage Standard II Collection H-150
Crafted in Kalamazoo, Michigan, the Heritage Standard II H-150 is a tribute to American guitar craftsmanship. This single-cut solidbody blends tradition with innovation, feat...
Intricately aged by the Heritage master artisans, the Core H-150 Artisan Aged embodies the look, feel and character of a well-loved vintage guitar paired with the playability of a modern instrument.
Heritag...
Revered for its elegance, the Heritage Core Collection H-150 Plain Top blends tradition with simplicity to deliver a refined look and timeless tone. This guitar is crafted in our factory at 225 Parsons Street, Kalam...
Celebrated as an icon and time-honored classic, the Heritage Core Collection H-150 delivers the energy and excellence unique to guitars from the late '50s.
The Heritage Core Collection H-150 guitar is crafte...
The Heritage Core Collection H-535 semi-hollow electric guitar is built in our factory at 225 Parsons Street, Kalamazoo, and features a laminated premium curly maple top and back. The guitar is finished in a vintage...
Heritage H-137 Factory Special: The Kalamazoo Kid with a Mean Streak
This isn't just a guitar; it's a direct line to the heart of American guitar history, a stripped-down, rock-and-roll machine built by the mast...
Heritage Standard II Collection H-535
The Heritage Standard II Collection H-535 carries the Kalamazoo semi-hollow legacy forward without dropping a single note of its heritage along the way. Built at the legendar...
The Heritage Standard II Collection H-150 P90 is a powerful evolution of an American classic. Built at the iconic 225 Parsons Street factory in Kalamazoo, Michigan, this solid-body electric guitar embodies the spiri...
Lightweight, resonant, and effortlessly expressive, the Heritage Standard II Collection H-530 is a masterclass in hollow-body design. Built at 225 Parsons Street in Kalamazoo, this model channels decades of archtop ...
Stripped back, resonant, and full of attitude, the Heritage Standard II Collection H-137 brings a single-pickup solid body to the Standard II lineup. Crafted at 225 Parsons Street in Kalamazoo, Michigan, it carries ...
Crafted in Kalamazoo, Michigan, at the legendary 225 Parsons Street factory, the Heritage Standard II Collection H-575 embodies the pinnacle of American archtop tradition. Built where generations of guitars have sha...
Celebrated as an icon and time-honored classic, the Heritage Core Collection H-150 delivers the energy and excellence unique to guitars from the late '50s.
The Heritage Core Collection H-150 guitar is c...